MARKETING EDUCATION

 

Marketing Education is a career training program operating through state and local systems to provide specialized education for students who are preparing to enter or who are already employed in retail, wholesale or service occupation. Marketing Education provides training through a combination of classroom instruction, hands-on experiences and supervised training in the school store or a marketing occupation. All Marketing Education students are members of DECA. Leadership development, social awareness, civic consciousness and vocational understanding are integrated into the program through DECA which is a professional youth organization for students interested in marketing, management or entrepreneurship. Minot Public Schools’ Marketing Education Program has agreed to articulate curriculum with the post-secondary institutions in North Dakota. Marketing Education is taught by Cassie Vetter and Ben Berg.

 

 

 

The Magi Market Store at Magic City Campus is a good example of a school based enterprise in which students learn the workplace skills needed to find success in a retail establishment. Cassie Vetterf, marketing education teacher at MCC, along with her management class oversee the day to day operation of the store. All marketing and management students must work one hour a week at the store as a requirement of their class. Through this school-based enterprise experience, students gain skills in speaking, listening, customer service, inventory control, problem solving, teamwork, and math.  


 

 

 

 

 

 

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Course Offerings

0321 - Marketing (1 credit): This course is designed to prepare students in areas such as job-seeking, human relations, advertising, pricing and promotion, selling, visual merchandising, retailing, and business operations. Students in this course complete hands-on activities, including individual and group projects, to meet competency expectation levels. Students are provided with problem-solving methods, teamwork activities and workplace readiness skills. Students work in the Magi Market and Magi Connections, the student operated school store and concession stand, to gain valuable work experience in the areas of operations, display, promotion and inventory control. (open to grades 11, 12)

0322 - Management (1 credit): This course is designed to prepare students for managerial status in a business operation. Classroom content includes management, statistical research, problem solving, team work, community service, self management and international marketing. Students manage the school store and complete a variety of tasks related to a management role. Students develop team work and management skills through various hands on projects, store duties, and DECA related activities. (Prerequisite-Marketing 0321) (open to grade 12).

0323 - Cooperative Work Experience in Marketing Education (1/2 credit per semester): Students employed in an Information Technology related job during the school year may receive high school credit through the Cooperative Work Experience program. The employment must be preceded by, or concurrent with, classroom instruction related to the work experience. A specific training plan will be developed with the employer for each student consistent with the student’s related classroom instruction and occupational goals. On-site visits will take place during the student’s placement. In addition to the cooperative work experience, students must be enrolled in seven classes (junior year) or six classes (senior year). (open to grades 11 or 12).

*Summer Internships are available for incoming juniors and seniors. Contact your counselor for more information.


 
2017-2018 Registration Guide

 

 

 

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MARKETING & MANAGEMENT

Plan of Study



The Minot High School Marketing Program prepares students for occupations within the Marketing, Sales & Service Career Cluster with some occupations overlapping into the Business, Management & Administration Career Cluster. Click on each cluster below to learn more.

Click here for the Minot High School Coordinated Plans of Study document that should be used in determing eligibility for the North Dakota Career & Technical Education Scholarship.


 

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Career Opportunities

Below is a sampling of career opportunities in Marketing that are found within the Marketing, Sales & Service career cluster with related occupations falling within the Business, Management & Administration Career Cluster.

Click on the letter of the alphabet below to find your career. For detailed information on each career, go to O*NET, type in the O*NET SOC Code, and do a related career search.


A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z


A

O*NET SOC Code

Advertising and Promotions Managers

11-2011.00

Advertising Sales Agents

41-3011.00

Agents and Business Managers of Artists, Performers, and Athletes

13-1011.00

Art Directors

27-1011.00
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C

O*NET SOC Code

Commercial and Industrial Designers

27-1021.00

Copy Writers

27-3043.04

Counter and Rental Clerks

41-2021.00

Customer Service Representatives, Utilities

43-4051.02
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D

O*NET SOC Code

Demonstrators and Product Promoters

41-9011.00

Dietitians and Nutritionists

29-1031.00

Dietetic Technicians

29-2051.00
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E

O*NET SOC Code

Economist

19-3011.00

Education Administrators, Elementary and Secondary School

11-9032.00

Education Administrators, Postsecondary

11-9033.00

Exhibit Designers

27-1027.02
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F

O*NET SOC Code

Farm and Home Management Advisors

25-9021.00

Fashion Designers

27-1022.00

First-Line Supervisors, Customer Service

43-1011.01

Food Service Managers

11-9051.00

Floral Designers

27-1023.00
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G - H

O*NET SOC Code

Government Service Executives

11-1011.01

Health Educators

21-1091.00

Human Resources Managers

11-3040.00
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I - L

O*NET SOC Code

Instructional Coordinators

25-9031.00

Insurance Sales Agents

41-3021.00

Interior Designers

27-1025.00

Landscape Architects

17-1012.00

Lodging Managers

11-9081.00
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M - N

O*NET SOC Code

Management Analysts

13-1111.00

Marketing Managers

11-2021.00

Market Research Analysts

19-3021.00

Medical and Health Services Managers

11-9111.00

Nursery and Greenhouse Managers

11-9011.01
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O - P

O*NET SOC Code

Order Clerks

43-4151.00

Opticians, Dispensing

29-2081.00

Public Relations Specialists

27-3031.00

Purchasing Agents and Buyers, Farm Products

13-1021.00

Purchasing Managers

11-3061.00
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R

O*NET SOC Code

Real Estate Sales Agents

41-9022.00

Retail Salespersons

41-2031.00
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S

O*NET SOC Code

Sales Agents, Financial Services

41-3031.02

Sales Agents, Securities and Commodities

41-3031.01

Sales Managers

11-2022.00

Sales Representatives, Agricultural

41-4011.01

Sales Representatives, Instruments

41-4011.06

Sales Representatives, Mechanical Equipment and Supplies

41-4011.04

Sales Representatives, Medical

41-4011.05

Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products

41-4012.00

Set Designers

27-1027.01

Social and Community Service Managers

11-9151.00
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T - V - W

O*NET SOC Code

Technical Writers

27-3042.00

Training and Development Managers

11-3042.00

Training and Development Specialists

13-1073.00

Vocational Education Teachers Postsecondary

25-1194.00

Wholesale and Retail Buyers, Except Farm Products

13-1022.00
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ADDITIONAL CAREER TITLES
(without O*NET SOC Codes)

Advertising Account Executive
Advertising Production Manager
Aerospace Engineer
Art Appraiser
Athletic Shoe Designer
Biomedical Engineer
Brand Manager
Computer Game Designer Internet Marketer
Creative Director
Currency Trader
Director of Merchandising
Exotic Animal Farmer
Farm Laborer
Financial Reporter
Grocer
Hotel Manager

 
 

Industrial Psychologist
Intellectual Property Lawyer
Internet Marketer
Local Area Network Administration Technician
Marketing and Sales Development Coordinator
Multimedia Designer
Mutual fund Manager
Packaging engineer
Playwright
Space Marketer
Sponsorship Coordinator
Stockbroker
Telecommunications Engineer
Venture Capitalist
Web Site Designer
Wood Industry Operations Analyst


O*NET (formerly Dictionary of Occupational Titles)

.


 

   

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Four Year Plan

Below is a suggested four year plan for students wanting to pursue a Marketing or Management career pathway or related field:
Subject
9th Grade
10th Grade
11th Grade
12th Grade
Math

 

Algebra
(1 credit)

 

Geometry
(1 credit)

Advanced Algebra/Advanced Math
(1 credit) (Suggested to meet university entrance requirements)

Advanced Math, Pre-Calculus, AP Calculus Prep, AP Calculus,
College Algebra,
Probability &
Statistics (1 credit) (Suggested for students seeking a 4 year college degree)

Language
Arts

Grade 9 Language Arts
(1 credit)

Grade 10 Language Arts (1 credit)

Grade 11 Language Arts (1 credit)

Speech or Debate and an English Elective (1/2 credit each)

Consider AP English

Science

Physical Science
I & II (1 credit)

Biology I & II
(1 credit)

General Chemistry, Physics, or another Science elective (1 credit) (suggested science for students planning to earn a 4 year college degree)

-

Social Studies

.

World History
I & II (1 credit)

U.S. History
I & II (1 credit)

Social Studies Elective (1/2 credit)

American Government (1/2 credit)

Economics
(1/2 credit)

North Dakota NOW
(1/2 credit)

Physical Education

Physical Education
(1/2 credit)

Personal Health & Safety (1/2 credit)

Physical Education Electives
(1/2 credit each)

Physical Education Elective (1/4 credit each)

Physical Education Elective (1/4 credit each)

Drivers Education

-

Driver & Traffic Safety Education (Elective)
(1/2 credit)

-

-

Foreign Language

No college in North Dakota requires Foreign Language, but many out-of-state colleges do. It is suggested that students take two years of a Foreign Language if they plan on going to college out of state to earn a 4 year degree.

Foreign Language I
(1 credit)  

Foreign Language I
(1 credit)  

Foreign Language II
(1 credit)

Foreign Language I
(1 credit)  

Foreign Language II
(1 credit)

Foreign Language I
(1 credit)  

Foreign Language II
(1 credit)

 

Electives

Please Note: You can choose courses listed from the previous year if you didn't get a chance to take that course.

Word Processing
(1/2 credit)(Suggested)

Intro to Business
(1/2 credit)

Introduction to Computer Applications (1/2 credit)

Intro to Information Technology (1/2 credit)

Design & Color
(1/2 credit)

World of Work
(1/2 credit)

Web Page Design
(1/2 Credit

Exploring Technlogy
(1/2 credit)

Impacts of Technology (1/2 credit)

Marketing (1 credit) (suggested for students wanting to pursue a career in Marketing)

Advanced Computer Applications I - MS Word/PowerPoint
(1/2 credit )

Advanced Computer Applications II - MS Excel (1/2 credit )

Entrepreneurship
(1/2 credit)

Accounting I (1 credit)

Management (1 credit) 

Cooperative Work Experience in Marketing Education (1/2 credit per semester) 

Accounting II (1 credit) prerequisite: Accounting I 

Photography I (1/2 credit)

Business & Personal Law (1/2 credit)

Class Periods
7 periods a day
7 periods a day

6 periods a day & PE twice weekly for the 7th Period

6 periods a day & PE twice weekly for the 7th Period

 

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Postsecondary Education




Dakota College at Bottineau .....(Back to College Menu)

.

Lake Region State College, Devils Lake .....(Back to College Menu).

.

Minot State University .....(Back to College Menu)

.

North Dakota State College of Science .....(Back to College Menu)

.

North Dakota State University ...(Back to College Menu)

 

University of North Dakota .....(Back to College Menu)

.

Valley City State University .....(Back to College Menu)

 

 

 

 

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States' Career Clusters

Career Clusters provide a way for schools to organize instruction and student experiences around sixteen broad categories that encompass virtually all occupations from entry through professional levels. Click here to take a survey to identify your number one career cluster. Click here to visit the States' Career Clusters Website.

If you click on your Career Cluster link below, you will get more detailed information about the cluster. If you click the Job List link for your cluster, you will get a detailed list of jobs within the cluster. To print a Plan of Study for your cluster, click either the Microsoft Word symbol or the PDF symbol. To play the Jeopardy Game for your Career Cluster, click the PowerPoint link. (If you are using PowerPoint version 2003, it works best to just open the game). If you are using an older or advanced version of PowerPoint, it is best to download the Zip folder. Click one of the following for Zip Download Instructions: Internet Explorer or Firefox

 

CAREER CLUSTER
Job List
Jeopardy Game
Plan of Study
Agriculture, Food & Natural Resources
Architecture & Construction
Arts, A/V Technology & Communications
Business, Management & Administration
Education & Training
Finance
Government & Public Administration
Health Science
Hospitality & Tourism
Human Services
Information Technology
Law, Public Safety & Security
Manufacturing
Marketing, Sales & Service
Science, Technology, Engineering & Mathematics
Transportation, Distribution & Logistics

 

 

 

 

 

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Web Sites With Additional Information

Association for Career & Technical Education

DECA

Entrepreneurship - Kauffman Foundation

entrepreneurU.org/

Minot Public Schools Career Development Program

North Dakota State Board for Career & Technical Education


 05-08-17